Internet users are typically seeking specific information -- fast.

Many organizations are looking beyond social networks to create their own private communities of supporters, advocates, or collaborators.

Strict usability practices leave little room for engaging design to move your audiences to engagement, be it subscribing, donating, or taking action.

For those nonprofits who have applied for and received a Google AdWord Grant, great!  Now what?

How to integrate online with offline communications and maximize results from your web site.

Takeaways:

We are each isolated in our roles to varying degrees - by functional area, by hierarchy, by tyranny of workload. Web 2.0 provides an overwhelming stream of data. Sometimes information.

Using the expertise of the participants, attendees will choose 5-7 (depending session/room size) topics of interest for small group discussion.

The power of social media and Web 2.0 is the ability to tell and share a story using personal images and sounds, and the immediate often inherently creative exchange of comments, thoughts, and insi

Today's world is rife with conflicting and confusing messages- so how can a small nonprofit cut through all that to reach an audience and draw supporters?

The Internet has a proven ability to shift the balance of power between individuals and organizations.

House parties and distributed events are all the rage leading up to presidential elections.  But then what?

Online environments let non-profits target messaging to niche audiences, getting the biggest bang for the buck for each message.

Don’t be a one-shot wonder!  Develop campaigns that lead constituents through a targeted engagement pathway that produces results and fosters a long-term relationship.

Smart companies connect good design with organizational value. They deliver on people's unmet needs and manage to be financially sustainable at the same time.

The calling card of social media is person to person, people to people networking.

Every organization has language barriers between departments and constituents, but they can be overcome.

So you want to use social networking. Your executive director says that everyone is doing it and so should you.

Some of the most dedicated supporters of a cause are those who show up on a rainy morning, put on running shoes or hop on a bike, and sweat for your organization.

This session will teach audience members how to build an engaged list of activists and donors using online advertising.

Modern relationship management databases such as Salesforce.com are about a lot more than just managing donors -- they are about managing all of the ways you interact with and provide service to yo

Have you or your marketing team taken the dive into Web 2.0, including social networking?  Are you seriously considering it?  Then this session is for you.

The technology has changed, but the fundamentals have not.

Fundraising online is centred on the ability to communicate and to do so with a vigor that is compelling, convincing and powerful.